{"id":50246,"date":"2025-10-21T12:24:13","date_gmt":"2025-10-21T10:24:13","guid":{"rendered":"https:\/\/contentful.lepape.com\/histoire-et-evolution-dodlo-vetements-performants-pour-toutes-les-saisons\/"},"modified":"2025-10-27T11:38:33","modified_gmt":"2025-10-27T09:38:33","slug":"histoire-et-evolution-dodlo-vetements-performants-pour-toutes-les-saisons","status":"publish","type":"page","link":"https:\/\/contentful.lepape.com\/en\/histoire-et-evolution-dodlo-vetements-performants-pour-toutes-les-saisons\/","title":{"rendered":"Odlo history and development"},"content":{"rendered":"<section id=\"\" class=\"section   \"><div class=\"container\"><div class=\"row\"><div class=\"col-sm-12\"><div class=\"banner-text mb-8\" style=\"background-color: ;\" x-component=\"BannerText\" x-container=\"false\" x-data='{&quot;background_color&quot;:&quot;&quot;,&quot;image_position&quot;:&quot;full&quot;,&quot;tags&quot;:&quot;H1&quot;,&quot;title&quot;:&quot;Odlo history and development&quot;,&quot;subtitle&quot;:&quot;&quot;,&quot;image&quot;:{&quot;url&quot;:&quot;https:\/\/assets.lepape.com\/2025\/10\/Untitled_design__22_-1.jpg&quot;,&quot;alt&quot;:&quot;ODLO&quot;},&quot;content&quot;:{&quot;text&quot;:&quot;&quot;,&quot;position&quot;:&quot;middle&quot;,&quot;color&quot;:&quot;#ffffff&quot;},&quot;button&quot;:{&quot;label&quot;:&quot;D\\u00e9couvrir&quot;,&quot;link&quot;:&quot;https:\/\/www.lepape.com\/shop\/odlo&quot;,&quot;is_contact_form&quot;:false,&quot;contact_form_type&quot;:null,&quot;class&quot;:&quot;&quot;}}'><div class=\"banner full\">\n\t\t\t        <img decoding=\"async\" src=\"https:\/\/assets.lepape.com\/2025\/10\/Untitled_design__22_-1.jpg\" class=\"img-responsive\" alt=\"ODLO\"><\/div>\n\t\t\t    <div class=\"wrapper\">\n\t\t\t        <div class=\"wrapper-content container\">\n\t\t\t            <div class=\"row\">\n\t\t\t                <div class=\"col-lg-6 \" >\n\t\t\t                    <div class=\"content middle   \" style=\"color:#ffffff;\">\n\t\t\t                    <H1>Odlo history and development<\/H1><p><b><\/b><\/p><p class=\"content-wrapper\"><a data-form=\"contact-us-form\" href = \"https:\/\/www.lepape.com\/shop\/odlo\" class=\"mt-20-lg btn btn-transparent  \"> D\u00e9couvrir<\/a><\/p><\/div><\/div><\/div><\/div><\/div><\/div><style>.banner-text .wrapper .wrapper-content .row div[class^=\"col-\"] .content a{ color:#ffffff; border-color:#ffffff;}\n            .banner-text .wrapper .wrapper-content .row div[class^=\"col-\"] .content a:hover{ background-color:#ffffff; color:!important; border-color:#ffffff!important;}\n            \n@media (min-width: 576px) {}\n@media (min-width: 992px) {}\n<\/style><\/div><\/div><\/div><\/section><style>@media screen and (min-width: 576px) {}@media screen and (min-width: 992px) {}<\/style><section id=\"\" class=\"section   \"><div class=\"container\"><div class=\"row\"><div class=\"col-sm-12\">\n\t\t\t<div class=\"breadcrumbs\" x-component=\"Breadcrumbs\" x-container=\"false\" x-data='[&quot;Home&quot;,&quot;Odlo history and development&quot;]'>\n                <ul class=\"items\">\n                    <li class=\"item home\">\n                        <a href=\"{{store url='\/'}}\" title=\"Go to the home page\">Home<\/a>\n                    <\/li>\n                    <li class=\"item cms_page\">\n                        <strong>Odlo history and development<\/strong>\n                    <\/li>\n                <\/ul>\n            <\/div><\/div><\/div><\/div><\/section><style>@media screen and (min-width: 576px) {}@media screen and (min-width: 992px) {}<\/style><section id=\"\" class=\"section   \"><div class=\"container\"><div class=\"row\"><div class=\"col-sm-2\"><\/div><div class=\"col-sm-8\">\n\t<div class=\"content_element \"  x-component=\"TextBloc\" x-container=\"false\" x-data='{&quot;content&quot;:&quot;&lt;em&gt;True to our Nordic roots and our founder&amp;#8217;s desire to push back the limits, we want to make every outing an adventure. &lt;span style=\\&quot;text-decoration: underline\\&quot;&gt;&lt;a href=\\&quot;https:\/\/www.lepape.com\/shop\/odlo\\&quot; target=\\&quot;_blank\\&quot; rel=\\&quot;noopener\\&quot;&gt;&lt;strong&gt;Odlo&lt;\/strong&gt; &lt;\/a&gt;&lt;\/span&gt;designs incomparable technical garments and underwear that inspire outdoor enthusiasts to push themselves to the limit in every season, without sacrificing comfort.&lt;\/em&gt;&quot;}'>\n\t\t<div class=\"wrapper\">\n\t\t\t<p><em>True to our Nordic roots and our founder&#8217;s desire to push back the limits, we want to make every outing an adventure. <span style=\"text-decoration: underline\"><a href=\"https:\/\/www.lepape.com\/shop\/odlo\" target=\"_blank\" rel=\"noopener\"><strong>Odlo<\/strong> <\/a><\/span>designs incomparable technical garments and underwear that inspire outdoor enthusiasts to push themselves to the limit in every season, without sacrificing comfort.<\/em><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><div class=\"col-sm-2\"><\/div><\/div><\/div><\/section><style>@media screen and (min-width: 576px) {}@media screen and (min-width: 992px) {}<\/style><section id=\"\" class=\"section   \"><div class=\"container\"><div class=\"row\"><div class=\"col-sm-2\"><\/div><div class=\"col-sm-8\">\n\t<div class=\"content_element \"  x-component=\"TextBloc\" x-container=\"false\" x-data='{&quot;content&quot;:&quot;&lt;\/p&gt;\\n&lt;h2&gt;Odlo&amp;#8217;s mission&lt;\/h2&gt;\\n&lt;p&gt;The Odlo brand&amp;#8217;s raison d&amp;#8217;\\u00eatre is to help people give their all and share their passion. In the heart of the Swiss Alps, Odlo designs clothing for those who know there&amp;#8217;s always so much to discover outside. &lt;\/p&gt;\\n&lt;h2&gt;Who is Odlo&lt;\/h2&gt;\\n&lt;p&gt;Founded in 1946 by &lt;strong&gt;Odd Lofter\\u00f8d&lt;\/strong&gt; senior, &lt;strong&gt;Odlo&lt;\/strong&gt; quickly made its mark on the sports industry with major innovations: nylon cross-country ski suits, Thermic synthetic layer base layers, the three-layer system, and &lt;strong&gt;innovative&lt;\/strong&gt; odor-limiting &lt;strong&gt;textiles&lt;\/strong&gt;. Today, &lt;strong&gt;Odlo&lt;\/strong&gt; continues to push the boundaries and equips top athletes, including the Swiss-Ski Nordic teams, with high-performance garments for all year round. &quot;}'>\n\t\t<div class=\"wrapper\">\n\t\t\t<h2>Odlo&#8217;s mission<\/h2>\n<p>The Odlo brand&#8217;s raison d&#8217;\u00eatre is to help people give their all and share their passion. In the heart of the Swiss Alps, Odlo designs clothing for those who know there&#8217;s always so much to discover outside. <\/p>\n<h2>Who is Odlo<\/h2>\n<p>Founded in 1946 by <strong>Odd Lofter\u00f8d<\/strong> senior, <strong>Odlo<\/strong> quickly made its mark on the sports industry with major innovations: nylon cross-country ski suits, Thermic synthetic layer base layers, the three-layer system, and <strong>innovative<\/strong> odor-limiting <strong>textiles<\/strong>. Today, <strong>Odlo<\/strong> continues to push the boundaries and equips top athletes, including the Swiss-Ski Nordic teams, with high-performance garments for all year round. <\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><div class=\"col-sm-2\"><\/div><\/div><\/div><\/section><style>@media screen and (min-width: 576px) {}@media screen and (min-width: 992px) {}<\/style><section id=\"\" class=\"section   vc_custom_1759401399388\"><div class=\"container\"><div class=\"row\"><div class=\"col-sm-12\"><img decoding=\"async\" x-component=\"SingleImage\" x-container=\"false\"  x-data='{&quot;url&quot;:&quot;https:\/\/assets.lepape.com\/2025\/10\/1_7__1_-1-1024x546.jpg&quot;}'width=\"1024\" height=\"546\" src=\"https:\/\/assets.lepape.com\/2025\/10\/1_7__1_-1-1024x546.jpg\" class=\"img-responsive mx-auto mb-4 attachment-large\" alt=\"ODLO\" title=\"1_7__1_ (1)\" srcset=\"https:\/\/assets.lepape.com\/2025\/10\/1_7__1_-1-1024x546.jpg 1024w, https:\/\/assets.lepape.com\/2025\/10\/1_7__1_-1-300x160.jpg 300w, https:\/\/assets.lepape.com\/2025\/10\/1_7__1_-1-768x410.jpg 768w, https:\/\/assets.lepape.com\/2025\/10\/1_7__1_-1.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><\/div><\/div><\/section><style>@media screen and (min-width: 576px) {}@media screen and (min-width: 992px) {.vc_custom_1759401399388{margin-top: 80px !important;margin-bottom: 80px !important;}}<\/style><section id=\"\" class=\"section   \"><div class=\"container\"><div class=\"row\"><div class=\"col-sm-2\"><\/div><div class=\"col-sm-8\">\n\t<div class=\"content_element \"  x-component=\"TextBloc\" x-container=\"false\" x-data='{&quot;content&quot;:&quot;&lt;\/p&gt;\\n&lt;h2&gt;Key dates&lt;\/h2&gt;\\n&lt;ul&gt;\\n&lt;li&gt;1946: Odd Lofter\\u00f8d senior founds &lt;strong&gt;Odlo&lt;\/strong&gt; in Norway.&lt;\/li&gt;\\n&lt;li&gt;1964: The &lt;strong&gt;Odlo&lt;\/strong&gt; nylon cross-country ski suit revolutionizes the sport, worn by the Norwegian national team.&lt;\/li&gt;\\n&lt;li&gt;1972: Over 25 teams at the Sapporo Games wear &lt;strong&gt;Odlo&lt;\/strong&gt; Thermic, the first synthetic base layer.&lt;\/li&gt;\\n&lt;li&gt;1986: &lt;strong&gt;Odlo&lt;\/strong&gt; moves to Switzerland and launches the revolutionary three-layer system.&lt;\/li&gt;\\n&lt;li&gt;1994: Expansion into running and outdoor, introduction of the recycling guarantee.&lt;\/li&gt;\\n&lt;li&gt;2002: Launch of &amp;#8220;Effect&amp;#8221; &lt;strong&gt;base layers&lt;\/strong&gt; with silver ions to minimize odors.&lt;\/li&gt;\\n&lt;li&gt;2008: &lt;strong&gt;Odlo&lt;\/strong&gt; joins the Fair Wear Foundation.&lt;\/li&gt;\\n&lt;li&gt;2011: First 100% recycled seamless &lt;strong&gt;base layer&lt;\/strong&gt; (Evolution Greentec).&lt;\/li&gt;\\n&lt;li&gt;2016: 70th anniversary and new slogan: &amp;#8220;Technical clothing engineers since 1946&amp;#8221;.&lt;\/li&gt;\\n&lt;li&gt;2017: Ceramicool technology, using the refreshing properties of ceramics.&lt;\/li&gt;\\n&lt;li&gt;2018: Ceramiwool, Ceramiwarm and F-Dry innovations; collaboration with Zaha Hadid Design.&lt;\/li&gt;\\n&lt;li&gt;2019 : Presentation of I-THERMIC, intelligent thermal technology.&lt;\/li&gt;\\n&lt;li&gt;2021: Investments in solar panels, Fair Wear Foundation leader for the 6th year.&lt;\/li&gt;\\n&lt;li&gt;2023: &lt;strong&gt;Martin Fourcade&lt;\/strong&gt; global ambassador, slogan &lt;strong&gt;&amp;#8220;There&amp;#8217;s more out there&amp;#8221;,&lt;\/strong&gt; collaboration with Burton Snowboard.&lt;\/li&gt;\\n&lt;li&gt;2024: Team Odlo X-Alpi partnership and campaign with the Gasparin sisters.&lt;\/li&gt;\\n&lt;li&gt;2025: 83% recycled polyester in the brand&amp;#8217;s products.&lt;\/li&gt;\\n&lt;\/ul&gt;\\n&lt;p&gt;&quot;}'>\n\t\t<div class=\"wrapper\">\n\t\t\t<h2>Key dates<\/h2>\n<ul>\n<li>1946: Odd Lofter\u00f8d senior founds <strong>Odlo<\/strong> in Norway.<\/li>\n<li>1964: The <strong>Odlo<\/strong> nylon cross-country ski suit revolutionizes the sport, worn by the Norwegian national team.<\/li>\n<li>1972: Over 25 teams at the Sapporo Games wear <strong>Odlo<\/strong> Thermic, the first synthetic base layer.<\/li>\n<li>1986: <strong>Odlo<\/strong> moves to Switzerland and launches the revolutionary three-layer system.<\/li>\n<li>1994: Expansion into running and outdoor, introduction of the recycling guarantee.<\/li>\n<li>2002: Launch of &#8220;Effect&#8221; <strong>base layers<\/strong> with silver ions to minimize odors.<\/li>\n<li>2008: <strong>Odlo<\/strong> joins the Fair Wear Foundation.<\/li>\n<li>2011: First 100% recycled seamless <strong>base layer<\/strong> (Evolution Greentec).<\/li>\n<li>2016: 70th anniversary and new slogan: &#8220;Technical clothing engineers since 1946&#8221;.<\/li>\n<li>2017: Ceramicool technology, using the refreshing properties of ceramics.<\/li>\n<li>2018: Ceramiwool, Ceramiwarm and F-Dry innovations; collaboration with Zaha Hadid Design.<\/li>\n<li>2019 : Presentation of I-THERMIC, intelligent thermal technology.<\/li>\n<li>2021: Investments in solar panels, Fair Wear Foundation leader for the 6th year.<\/li>\n<li>2023: <strong>Martin Fourcade<\/strong> global ambassador, slogan <strong>&#8220;There&#8217;s more out there&#8221;,<\/strong> collaboration with Burton Snowboard.<\/li>\n<li>2024: Team Odlo X-Alpi partnership and campaign with the Gasparin sisters.<\/li>\n<li>2025: 83% recycled polyester in the brand&#8217;s products.<\/li>\n<\/ul>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><div class=\"col-sm-2\"><\/div><\/div><\/div><\/section><style>@media screen and (min-width: 576px) {}@media screen and (min-width: 992px) {}<\/style><section id=\"\" class=\"section   vc_custom_1759401247783\"><div class=\"container\"><div class=\"row\"><div class=\"col-sm-2\"><\/div><div class=\"col-sm-8\"><div class=\" offer widget-offers\" x-component=\"Offers\" x-container=\"true\" x-data='{&quot;css_class&quot;:[],&quot;nb_items&quot;:1}'><div class=\"offers-all\" x-component=\"OfferItem\" x-container=\"false\" x-data='{&quot;title&quot;:&quot;&quot;,&quot;link&quot;:{&quot;url&quot;:&quot;https:\/\/www.lepape.com\/shop\/odlo&quot;,&quot;title&quot;:&quot;D\\u00e9couvrir nos produits&quot;},&quot;button&quot;:{&quot;label&quot;:&quot;D\\u00e9couvrir nos produits&quot;,&quot;position&quot;:&quot;left&quot;},&quot;img&quot;:{&quot;url&quot;:&quot;https:\/\/assets.lepape.com\/2025\/10\/hpcontent1_SS25_midlayers_darker-3840x1400-1.jpg&quot;,&quot;alt&quot;:&quot;&quot;},&quot;position&quot;:&quot;&quot;}'>\n                <a href=\"https:\/\/www.lepape.com\/shop\/odlo\" title=\"\">\n                    <figure style=\"background-image:url(https:\/\/assets.lepape.com\/2025\/10\/hpcontent1_SS25_midlayers_darker-3840x1400-1.jpg); align-items: baseline;\"><p><\/p><button class=\"btn btn-white w-full\">D\u00e9couvrir nos produits<\/button><\/figure>\n                <\/a>\n            <\/div><\/div><style>@media screen and (min-width: 576px) {}@media screen and (min-width: 992px) {}<\/style><\/div><div class=\"col-sm-2\"><\/div><\/div><\/div><\/section><style>@media screen and (min-width: 576px) {}@media screen and (min-width: 992px) {.vc_custom_1759401247783{margin-top: 80px !important;margin-bottom: 80px !important;}}<\/style><\/p>\n"},"excerpt":{"rendered":"<p>Today, Adidas is one of the world&#8217;s leading sports brands. Yet it all began in a small German village, with two brothers   <\/p>\n","protected":false},"author":26,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_genesis_block_theme_hide_title":false,"footnotes":""},"categories":[123],"tags":[],"class_list":["post-50246","page","type-page","status-publish","hentry","category-transverse-en","post","without-featured-image"],"acf":{"slider_univers":false,"banner_title":"","banner_text":"","banner_button_text":"","bunner_button_link":"","banner_button_color":false,"banner_button_text_color":false,"banner_image_desktop":false,"banner_image_mobile":false,"banner_background_color_dark":"","banner_background_color_clear":"","title_product_selection":"","sku_product_selection":"","product_selection_button_title":"","product_selection_button_link":"","slides":false},"author_meta":{"email":"julie.brial@lepape.com"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.12 (Yoast SEO v25.6) - 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